






There is material enough in a single flower for the ornament of a score of cathedrals.
John Ruskin, Stones of Venice 1, 1851.
Are your products fragrant?
Or, rather, could/should they be fragrant?
Do your customers know? Would they buy more? Would they pay more?
If you produce herbs, flowers, plants, essential oils or fragranced products...
we have the nose who knows how to describe the aroma or fragrance to help you sell more.
We can also help you develop natural fragrance blends for your personal care/household products.
We can subjectively describe (like a fine wine), or analyse the flavour or fragrance of your products,
comparing different treatments, varieties, effect of packaging and shelf-life.
We can also help you extract the fragrance from your plant crops using steam distillation or other extraction techniques. 
Dr Hazel MacTavish West assessing Lily fragrance for Winchester Growers. Photo by Steve Hill.
Other clients have included Winchester Growers, Humber VHB, Mainland Marketing, Waitrose, Cornish Essentials
Described as the Jilly Gould of the flower industry, Hazel has been featured in The Times, Woman & Home and The Daily Mail.
Contact hazel@mactavishwest.co.uk